You see, most women do not learn to replace the techniques learned in college with techniques better suited to their age. Nobody talks about applying makeup on a face that is not naturally round, tight and without lines. This is another reference in a society so obsessed with glorifying teenagers and throwing women beyond a certain age.
“Andrea Q. Robinson wrote a book called Toss the Gloss,” Jahns told me. “She was a senior executive in various cosmetics companies and a former beauty editor, and she believes that few products meet her strict criteria for cosmetics that flatter the color and texture of older skin. “The men who run the big beauty companies think we lost them at age 50 and we’re past the age of their make-up market.
“She says,” The only products they spend too much money on are the anti-wrinkle creams. [Companies] are afraid to meet our specific needs with something other than anti-aging creams because they are afraid of losing their own products. Even though we (more than 50 women) represent the largest population and need to spend more money, they need to wake up and realize that we are worth their investment. “
Thus, tips, tricks and useful makeup techniques from Jahn to women over 40 years.
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